With organizations increasingly implementing cloud applications for daily business activities, data protection is more critical than ever. Whether you choose Microsoft 365 or Google Workspace, your most trusted data and assets will still require an added backup layer.
This brings us to the concept known as “shared responsibility,” which essentially means protection falls on the cloud application provider, client, and the individual end user to avoid data loss and the after-effects. The risks around data security continually evolve and expand, so understanding where the potential pitfalls can arise is critical for a solid cloud backup strategy, as noted below:
Cloud Provider: Responsible for service interruptions ranging from hardware or software failures, natural disasters or power outages.
Cloud Consumer or Client: Ensures the organization or business entity utilizing these cloud platforms is protected via an additional third-party, SaaS-based backup tool.
Individual End User: Also known as employees, this group is accountable for data protection by avoiding accidental deletions, being aware of hack attempts, and practicing diligent email protocol to avoid ransomware and malware, and other cyber attacks.
As stated in a cloud provider’s respective end-user Service Level Agreements (SLAs), it’s recommended to implement a third-party backup tool for complete protection and shared responsibility. To ensure better protection, it’s best to consult a managed services provider (MSP) boasting longstanding vendor partnerships and vetted hardware and software toolkits.
Below we’ll examine five reasons why your business needs a third-party SaaS-based backup solution and how an MSP can ensure the best solution for your business.
1. SaaS-Based Backup Is a Necessity
According to a State of the MSP survey conducted by backup provider Datto, Inc., cloud migration was a top business driver in 2020, driven partly by the COVID-19 pandemic. The survey noted that 62 percent of Datto’s clients are Microsoft 365 users, with that number expected to increase to 70 percent within the next two years.
Even with data loss from non-malicious situations, such as employee errors or accidental deletions, third-party backup is still required for risk reduction and protection. If you partner with an MSP, they will often suggest incorporating and implementing a SaaS protection solution to protect stored data within your chosen cloud platform.
2. Accidental Deletion & Other Human "Errors"
If you’re an Exchange Online, OneDrive for Business, and SharePoint Online subscriber, the recycle bin acts as a short-term safety net to catch any inadvertently deleted data. However, there is a limit on how long this data can be restored, and once those terms expire, it’s no longer retrievable. With SharePoint or OneDrive, you’ll have about 90 days before automatic removal. Exchange Online is even less with just 30 days
An additional SaaS-based tool can eliminate these limitations via automated backups, infinite retention, unlimited storage, and point-in-time restore and export. When using a backup tool such as Datto SaaS protection, you’ll have a folder structure and quick restoration permissions—for just one file, or an entire account.
With organizations increasingly implementing cloud applications for daily business activities, data protection is more critical than ever.
3. Protection From Cyber Attacks & Other Malicious Activities
As COVID-19 restrictions changed business operations with the expansion of remote work, there was an uptick in cyber attacks through ransomware, email phishing, and other malicious behaviors.
The individual end user’s shared responsibility must cover these types of situations. If ignored, the after-effects could potentially bring your business to a standstill. One of the most common is ransomware, which “locks” users out of cloud-based files and applications. If a “ransom” or other type of financial agreement is not paid to the attackers, they will maliciously and permanently remove these files.
As an example of how dangerous these attacks can be, according to online cyber security industry publication CSO, the 2017 WannaCry cryptoworm cost businesses an estimated $4 billion.
Even more alarming, according to IBM Security’s Cost of a Data Breach Report 2020, “the average cost of a data breach in the United States: $8.64 million.”
Having a third-party SaaS backup can alleviate these concerns almost entirely. If your backups are running regularly, infected workstations, servers, and storage devices can be restored to the most recent ransomware-free versions with little operational disruptions and downtime.
4. Data Scalability & Storage
Because SaaS backups are cloud-to-cloud-based, you can use as much—or as little—as your business requires. Whether you’re a start-up, or seasonally-based, these are designed with capacity-, equipment-, and usage-based requirements in mind.
5. Cost Savings
A knowledgeable MSP will provide guidance on the best third-party SaaS solution, while also serving as your trusted advisor. These elements should include a vetted portfolio of services, products and processes matching the backup, recovery, security and compliance needs of your organization.
Ensuring your MSP and SaaS backup provider are in sync and engaged is another way to hone shared responsibility. By consistently following these recommendations and tips, your data and applications are always backed up, protected, and accessible.
These investments and considerations will ultimately help your bottom line: Your business profits will grow, and you’ll experience little operational disruption along the way.
Covering Your Bases
It’s best to implement a third-party, cloud-based backup tool for added assurance and protection. While mistakes could still happen, implementing an effective solution is your best defense.
If you require additional information, or want to know more about the types of backup solutions that would benefit your business, it’s best to consult with a trusted MSP.